Make sure the photos you choose align with your brand and are easily identifiable with your business. For you, it will likely be to shop at your store, visit your store, or contact you. Once you’ve got your profile and cover photo added, you can add an action button. Christina Newberry has been writing about digital marketing since the prehistoric days of 2002, when email opt-ins were every marketer’s biggest goal. With a deep understanding of how to connect to online audiences, she shifted her focus to social media and has been contributing to the Hootsuite blog since 2016. It helps track metrics like reach, engagement rate, impressions, shares, and more.

And then the profile photo is a square, 170 x 170 pixels. Keep in mind that this shouldn’t be your personal information. Now, we selected bank for our fake page here so it’s prompting us to enter an address. But if you selected a category that doesn’t warrant a brick-and-mortar, it may not ask for this. …read to the end of this post because we’re sharing a step-by-step tutorial on how to create a new Facebook page along with important tips to keep in mind along the way. Schedule all your social posts and track their performance in one dashboard.

If you are not the admin but believe the page violates your rights, you can report it to Facebook as described above. Your personal profile, other pages, and Facebook activity will remain untouched. During this grace period, you can access the page and restore it. After 30 days, the page is permanently deleted and cannot be recovered. Sprout makes it easier to get more out of your Facebook business Page, even if you’re at the beginner level. Here are some tips on how to get more Facebook page likes and followers that have helped over 100 thousand people so far and King Johnnie Casino Facebook counting, so be sure to read it next.

If that’s your preferred method of communication, you’ll want to set this up now. Facebook has a huge list to select from here, so choose the one that makes the most sense for your business. But small businesses starting from scratch on Facebook need all the brand awareness and brand recall they can get.

  • Facebook has a huge list to select from here, so choose the one that makes the most sense for your business.
  • Unfortunately, that also means someone might create a page using your name or brand without your permission.
  • Turn Page notifications on your profile on to receive updates about your Facebook Business Page even when you’re logged into your personal profile.
  • To create a Facebook business Page, you first need to have a Facebook profile.

How to use Facebook for business: A beginner’s guide

In that case, you may need to get creative, such as adding your city to make it more specific. Once you create an account, you’ll see a menu on the left-hand side of your newsfeed that looks like the one below. …so that you don’t have to worry about it and you can just focus on your business, we do that for small businesses every single day. Depending on what you select, Facebook may have you add something such as the website URL you want to direct people to after they click on that button. Use the cover photo to include a photo of your dog if you want along with anything specific you want to promote.

Step 5: Connect to WhatsApp (if you’d like)

You can enter your physical location (if you have one) at this stage, as well as your operating hours (if applicable). Remember, you can add, change, or remove any of this information later. So, if you’re not already logged into your personal account, log in now.

This will tell customers when they can visit your store and/or purchase from you or contact you depending on your business model. You can either set no hours, in which case it won’t display hours on your page, always open 24/7, or open at selected hours, where you can then set those hours. Hootsuite’s Best Time to Publish feature (found under Analytics) tells you the best times to post on Facebook (as well as Instagram, Twitter, LinkedIn and TikTok). Plus, Hootsuite can be used to manage profiles on many platforms—Facebook, Instagram, LinkedIn, YouTube, TikTok, Pinterest—so you can manage all your social efforts in one place.

An optimized Facebook Business Page makes it easier for people to discover and interact with your brand online. Otherwise, you’re gonna start losing followers as quickly as you get them because they’re not getting any value from your page. If you want a free, custom marketing proposal and quote, fill out our contact form today. And if you skipped steps before, Facebook will prompt you to go back and complete them there in the left upper corner of the page. After that, you can hit Next, and it will encourage you to invite all of your Facebook friends to like your page.

As you can see at the bottom, Facebook is keeping track of our page health score as we go. Once you’ve got everything on this screen the way you want it, click Next. So those are the basic steps on how to create a new Facebook page. For instance, if you own a Pizza Shop in Key Largo, Florida, then the words “Key Largo” Florida and Pizza Shop should all be in your bio.

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